NORM

Sociologyindex

Sociology Books 2008

Norm is a culturally established rule prescribing appropriate social behaviour. Norms are relatively specific and precise and elaborate the detailed behavioural requirements that flow from more general and overarching social values.

A norm fixes the boundaries of behavior. However, a rational person only acts according to the rule if only it suits her. A norm gives an expectation of how other people act in a given situation. In order for a norm to be stable, people's actions must reconstitute the expectation without change. A set of such correct stable expectations is known as a Nash equilibrium. Thus, a stable norm must constitute a Nash equilibrium. 

For example, the norm in Western society is that one should respect the dead and it is a norm that one should dress in dark colours for a funeral.

Social sanctioning is what distinguishes norms from other cultural products or social constructions such as meaning and values. Norms and normlessness are thought to affect a wide variety of human behavior.

Do Ethical Principles Explain Moral Norm? A Test for Consent to Organ Donation 
Authors: Blondeau, Danielle; Godin, Gaston; Gagné, Camille; Martineau, Isabelle
Abstract: Moral norm is a strong predictor of intention with respect to certain behaviors. In the context of a study of organ donor consent, the goal was to enrich the ethics construct with the help of the following three dimensions: autonomy, beneficence, and justice. The results indicated that the interrelations among the ethics variables were significant. However, the results also indicated that moral norm was influenced only by beneficence. Conducting other studies in different cultural contexts and verifying other behaviors would shed light on whether beneficence still influences moral norm. 
Source: Journal of Applied Biobehavioral Research, Volume 9, Number 4, September 2004, pp. 230-243(14) - ingentaconnect.com