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Intellectual Property Rights, Intellectual Property Management, Intellectual Capital Management, Knowledge Management, Intellectual Asset Management, Innovation management and Intangible Assets Management are the various terms one would come across in a career in the area of Intellectual Property. Intellectual assets is the term preferred by IPR lawyers and professionals to refer to intellectual property, mainly patents, trademarks and copyrights. Intellectual capital is the term preferred by proponents of the intellectual capital concept or theory as the word capital denotes a general pool of resources and/or assets that can be used to create value.
Intellectual property consultants provide advice to organizations in the entertainment, software and other industries on strategies to mine and develop their copyright asset base.
Intellectual property consultants capitalize on intellectual property and work towards securing ownership rights and licensing.
Intellectual property consultants provide advise and services on licensing of patents and technology transfers.
Intellectual property consultants provide patent data search and mining tools.
Intellectual property consultants provide services on formulating branding strategies. Intellectual property consultants offer valuation services for ascertaining the level of customer awareness of the brand, the strength of the brand and the value of its equity.
Intellectual Property Management refers to much more than
the management of the legal processes involved in acquiring and protecting intellectual
property: registration, prosecution, enforcement, and litigation.
Intellectual property management includes incorporate licensing of intellectual property, including technology transfer, merchandizing, franchising and software lisensing. Legal departments in most major organizations create and administer programs for the proper use and acquisition of intellectual property. Intellectual property management also includes strategic planning functions.